The Ultimate Guide to Design the best Holiday Packaging

The holiday season is around the corner, and what is better than holiday-themed customizations. With the holiday season at hand, more and more people are looking forward to purchasing eye-catching, unique items. Studies show that the holiday season is one of the busiest shopping seasons of all time. So, how do we stand out from our competitors in this fast-paced market race? What can a distinct value proposition make your product a value-added one? How do holidays help in earning more return on investment? The answer to all these questions is the perfectly designed holiday packaging.

Importance of Holiday Packaging?

Holiday brings in the spirit of joy and celebration. People look for impactfully designed products that can serve as beautiful holiday gifts. This is also the right time for sellers to shine with their distinguishable head to toe customization. Holiday packaging brings in a minor hit of seasonal marketing. Holiday thrills bring out the urge to purchase and draw more customer attention. Unique packaging ideas can also increase the shelf value of your items and catch a glare from a vast majority of potential audiences. So, bringing out different ideas for your holiday products can be an easy advertisement opportunity. Attractive packaging can make your product appealing for creative packaging and gift-giving,

Ultimate Guide to Holiday Packaging:

So, we now know that effective product customization can turn the tables and make your content a value-added item. Given below are the most effective ways to design distinct holiday packing ideas for brand success during the holiday season:

• Learn about the Holiday:

The first and most crucial step of creating an iconic holiday packaging design is learning about the holiday itself. Your holiday packaging should resonate with the festivity at hand. Make sure your designers are fully aware of the holiday season so that they can come up with compelling, relevant ideas. Christmas season, for instance, demands red color packaging, die-cut resembling Santa, printed snow and Christmas trees to adhere to the spirit of Christmas. Holiday packaging should always be smart enough to advertise the product and the season together.

• Custom Box design:

Although it may look like a high-cost investment, customized box designs can add value to your offering. Grab your pens and jot down unique ideas for the boxes to make sense of the holiday season. You can add customized sea wave cuts during the summers while adding snowflake designs in the winters. Moreover, your box design can also relate to the product offering and the season itself. For example, a cookie box with a Santa eating cookies can make sense in the Christmas season. Remember that your exterior look matters the most to impress potential customers. So, box customization will be an asset investment that will eventually bring in more cash inflow. Some essential box designing may include printed images, texts, die-cut customization etc. as given below:

• Images:

Try adding images that add meaning to the holiday. A better way to do this is by understanding your target audience and adding images that speak to them. Keep up the spirits of the holidays by showcasing the custom images on the boxes with adequate colors, characters, and designs.

• Texts:

You want your customers to stop by the aisle and buy your product. To do so, make sure your product has clear text that is understandable to the audience. Try adding fun holiday catch-phrases along with seasonal offers and discounts are written in bold. Using bold fonts and clear messages will attract your potential audience to strike for a definite purchase.

• Custom die-cut:

If you are looking forward to difficult packaging, you may want a custom die-cut box. Made from corrugated sheets; die-cut boxes can be cut into any shape and size according to your holiday design box. Custom die-cut boxes also allow complete customization for the holiday season quickly and cost-effectively.

• Cartoons or Characters:

Brand personification can add value to your product. People look forward to famous people, celebrities, and even cartoons. Adding a reputable character to your packaging box can depict a sense of connectivity and credibility in your proposed item. Moreover, these beings, when endorsed on the holidays, can make a huge deal of difference.

• Holiday-themed Stickers:

One of the most creative yet cost-efficient ways of setting a holiday theme is through stickers. Holiday-themed stickers add a quick connection to the festivity while also being easier on the pocket. Try incorporating color-coordinated, holiday-based stickers to grasp adequate customer attention.

• Customized Packing tape:

A packing tape is needed no matter what your package holds. Packaging tape is the one keeping your content safe and secure. Try adding holiday made packing tapes that can add a “holiday theme” to your package while also doing their job for protection.

• Custom Interior Packing:

Another brilliant holiday inclusion can be the addition of custom interior packaging. Just adding the holiday-colored paper, foam, or peanuts to the package can speak excitement. The best part of including these interior packaging materials is the complete protection attained at the end.

Effective marketing:

One of the most essentials of adequate holiday packaging is creative and attractive marketing campaigns. Design marketing campaigns that advocate the spirit of holidays in style. Innovative ideas like adding a Santa Claus figure on Christmas, playing a holiday song, or giving free samples can add value to your product. Marketing campaigns may also include intelligent advertisements of your exclusive products for holidays, depicting the unique packaging along the way.

If you are looking for an all-in-one solution to your holiday packaging, Duke Packaging is here at your service. Just visit our website and call us any time of the day for expert advice for free. Look at an innovative pre-made 3-D model of your packaging to make sure you like the packaging boxes. We offer full customization and complete protection to your products as a part of our company mission.

So, why wait? Take advantage of the holiday season and make the best sales you can with these outstanding holiday packaging ideas. Happy holidays.